

That is why, your store’s window displays play a big part in visually appealing customers. In brick-and-mortar stores, a store’s visual aesthetics are what makes people walk into your store in the first place. What are the Planogram Window Display Tips for Retailers to Entice Customers?


Planogram is a visual merchandising tool, that helps to ensure proper product placement on store displays to generate more sales. A planogram is used to design and execute store displays to drive in-store sales. Every brick-and-mortar store should have creative and aesthetic window displays to increase foot traffic. If the exterior of the store is gloomy, no customers will come and visit your store. That is why retailers use their store’s exterior parts, like window displays, to allow customers to come into the store and check out the products. Retailers use window displays as a sales strategy to attract customers to visit a store. Have you ever walked through a store and notice products being displayed in a store window that made you enter the store? If you have, this is one of the simplest ways that retailers use to entice customer’s attention with window displays.
